Nonstop
Brand development | Devise Agency
- Brand voice
- Website copy
Nonstop offers partial self-insurance plans for medium-sized companies. It’s a unique solution to the dramatic increase in health insurance costs that allows employers to save money while employees receive stronger coverage. I was tasked with developing a new brand voice that would present Nonstop as both high-tech and human, the anti-insurer that’s fighting the system from within.
Brand narrative
We don’t sell health insurance — we make it more accessible, more affordable, and more complete. We bring better care to more people for less money. It’s not too good to be true; it’s just the way it should be. If the right solution doesn’t exist, sometimes you have to build it yourself.
We’re Nonstop. Let’s get started.